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The powerhouse German sports brand is guaranteed to deliver quality made shoes and the latest innovations thanks to its enormous research budget and incredible manufacturing abilities.
Making an impact in the running market for adidas has always been difficult as it is a multisport business with a focus on Soccer, and a lifestyle business that is growing exponentially. Adidas produces an amazing array of running and track & field products and is constantly pushing boundaries in innovation but finding a great shoe from them can be difficult because of the number of shoes that they manufacture for a cross-over casual consumer.
The Adidas flagship technology is BOOST – a 3rdparty product produced by BASF with is technically called an expanded thermoplastic polyurethane (E-TPU) which adidas puts in the MIDSOLE of shoes to deliver some of the best feeling shoes on the market.
Boost is, without doubt, the Rolls Royce of modern midsole materials right now with a super soft feel and amazing spring back response, but it’s the ability to maintain its cushioning properties over more miles that makes it a stand out technology in modern running.
Adidas have a huge lifestyle range under its ‘Running’ umbrella, so be sure to cut through the marketing dollars and find a ‘technical shoe’ make by their running department to get the best running product you can. The best adidas running shoes on the market right now are without a doubt the Ultra Boost and Supernova ranges created by the technical running team at the head office, and not the lifestyle team.
If you are looking for beautifully soft, maximum cushioning running shoe, adidas are a great option, but be warned that Boost is not a stable compound due to its soft properties so heavy pronators should ideally stay away and look for more structured, traditional midsole designs.
The best adidas cushion shoe we have tested so far this season is the ADIDAS ULTRA BOOST
The best adidas support shoe we have tested so far this season is the ADIDAS ULTRA BOOST ST