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New nike running advert

New nike running advert

Published March 01, 2018, Author Andy Farnworth

A Nike Running Shoe advert is a rare thing. It rare that the brand release a big dollar advert for running and it is even rarer when Nike release a new misole technology.

Check out nike's latest press release below. It informs of their latest running advert, 'The World is Stuck', and is a lot of fun. Created to launch their nike Epic React shoe - see our review here - and their Audio Guides.

The world is stuck – And the only way to get it moving again is with the power of running.

Today Nike releases a new film “Running Makes the World Go ’Round,” which contemplates an age-old question: What would happen if the world stopped spinning? Nike have enlisted the help of from basketball legend Kobe Bryant, scientist Bill Nye, sprinter Manqi Ge, gymnast Simone Biles to help answer this.

Please see link to video here

https://www.youtube.com/watch?v=6MgmbV5SbsA

While the film is a fun fictitious take on running, Nike hopes to get more people out the door, and moving. To encourage runners of all levels to push harder, to complete their first mile or just to have fun, Nike will offer new Audio Guided Runs through the Nike Run Club (NRC App) featuring voices from “Running Makes the World Go ‘Round”.

Throughout the video you can see some of the world’s best runners wearing the Nike React such as:

  • Ge Man-Qi, Sprinter (China)
  • Abel Kirui, Ditance/Marathon Runner (Kenya)
  • Aska Cambridge, Sprinter (Japan)
  • Elaine Thompson, Sprinter (Jamaica)
  • Colleen Quigley, Middle Distance (USA)
  • Evan Jager, Distance Runner (USA)
  • Matt Centrowitz, Middle Distance Runner (USA)
  • Kobe Bryant, Basketball (USA)
  • Giannis Antetokounmpo, Basketball (USA/Greece)

From March 2, Bill Nye, Simone Biles, Giannis Antetokounmpo, Kevin Hart, Colleen Quigley, Evan Jager and Mo Farah will each have their own AGR to offer guidance, motivation and inspiration to runners directly through in-ear audio with Nike's top coaches. The workouts are designed to help runners improve strength, speed and endurance, and – most importantly – bring a little more fun to the run.

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